Supporting credit accessibility and financial literacy
Pocket Money tapped into the deepening telecommunication technology developing in the region and the high level of mobile communications and smartphone penetration, through developing a platform, REWARDS, as a mean to address the issues of accessibility to credit.
The REWARDS platform provides users with micro tasks, such as completing simple Polls and Surveys for advertisers, posted on the platform. The user is paid a small reward for the task completed: 1 Reward = USD0.01.
Once the user accumulates 10,000 Rewards (= USD100), the user can choose to trade the Rewards to Pocket Money for the cash equivalent or continue to build up his/her Rewards, almost like savings.
